Social Investment Strategy
Social Issues and Social Investment Strategy
In 2025, the ASUS Foundation continued to collaborate with nonprofit organizations, educational institutions, and government agencies in Taiwan and overseas. Focusing on local social issues and community needs, the Foundation leverages ASUS resources to connect industry, government, and academia in promoting social projects that advance sustainable development. ASUS's three core areas of social engagement are Digital Inclusion, Community Involvement, and Environmental Conservation. To continuously promote sustainable social development, ASUS has long carried out social projects such as the Refurbished Computer and Digital Training Program, ASUS Digital Happy Learning Camp, ASUS i-Taiwan Digital Volunteer Project, and ASUS International Volunteer Program.
These projects are planned by the ASUS Foundation, managed and measured through systematic methods, and regularly reported to the Board of Directors to review project performance. ASUS adopts the globally recognized Business for Societal Impact (B4SI) methodology as the framework for evaluating social impact. Using an input-output model, ASUS assesses long-term project outcomes across three stages: input, output, and impact.
Our Inputs
Total Investment: NT$ 62,807,023
Driver for Contribution
Explanation:
- Charitable donations include charity donations, one-time emergency relief for the Mataian Barrier Lake incident in Hualien, and arts and cultural talent cultivation programs.
- Community Investment and Commercial Initiative: Projects centered around three main pillars, including international volunteer program and Digital Happy Learning Camp.
- The main form of input in 2025 was sponsorship funding, accounting for 66%. Key recipients included the Kids' Bookhouse, TFCF Matsu Service Center, Children's Hearing Foundation, Chung Yi Social Welfare Foundation, and Puli Christian Hospital.
Form of Contribution
Explanation:
In 2025, community investment, charitable donations, and commercial initiatives accounted for 48%, 40%, and 12%, respectively.
Our Outputs
Under the three main pillars, with details including:
Beneficiary Group, Measures, Community and Business Output
Our Impacts
Under the three main pillars, we shows our social impacts as follows:
Digital Inclusion
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Community Impacts
- The assessed SROI of the Refurbished Computer and Digital Training Program increased from 3.61:1 in 2016 to 5.9:1.
- The program helps disadvantaged groups learn computer skills, provides digital learning opportunities, strengthens digital capabilities, and improves quality of life.
- Encouraged young people to participate in diverse international exchange and service activities, strengthened youth volunteers’ knowledge and skills in international service, and cultivated globally minded talent.
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Business Impacts
- The AI Smart Classroom at Wen Shing Elementary School served as a demonstration case, attracting attention and study visits from government agencies, which are evaluating future collaboration based on this model.
- Students who previously joined the ASUS International Volunteer Program developed a positive impression of ASUS’s public welfare actions, proactively applied for ASUS internship programs, and later joined the company after graduation.
- A winner of “Heartfelt 99” became a professional animation director and was invited in 2025 to serve as a lecturer and judge for campus roadshow lectures, while also designing advertising animations for ASUS products.
Community Involvement
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Community Impacts
- Enhanced the work skills of individuals with intellectual disabilities and improved the well-being of their families.
- Empowered disadvantaged children and strengthened their confidence and creativity.
- Enhanced students’ environmental knowledge and awareness of climate change.
Environmental Conservation
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Community Impacts
- Encouraged employees to participate in environmental actions, thereby raising environmental awareness and generating positive changes for people and the environment.
Social Return on Investment (SROI)
In the past, enterprises participated in public welfare activity and focused merely on the investment of resources. They omitted the effects or impacts that the charity might bring to the caring ones. Was the expected effect achieved? This ignorance prevented enterprises from evaluating the actual effects and outcomes of an activity, thus they were unable to quantify the information and help optimize the effects and outcomes of their actions.
In order to solve the problem of focusing on very qualitative and subjective regarding sustainable information, in 2016-2017, we took the lead in adopting the Social Return On Investment methodology to evaluate our strategic community investment - Refurbished Computer and Digital Training Program. The concept of SROI is similar to the concept and practice of investment in current financial accounting. Through the unified measurement method and the reporting principles, non-profit activities can also generate information on performance measurement with decision-making and management values.
Each dollar invested generated a social value of NT$ 4.45
ASUS has been investing in the "Refurbished Computer and Digital Training Program" since 2008. The recycle information communications products are refurbished and are donated to the non-profit organizations, and thus establishing a "Sound Material-cycle Society". In order to measure the performance of the program, according to the calculation process and principle in the SROI guide (2009) revised in 2012 by Office of the Third Sector, Cabinet Office, UK, ASUS used a 6-step model to determine the Theory of Change in input, output and result, where currency was used as the measuring unit. The final analysis of the social return on investment of the program showed that each dollar invested generated a social value of NT$ 3.61. On the basis of the same calculation, the assessment result has been increased from 3.61:1 in 2016 to 5.9:1 in 2025.
In 2017, the "ASUS Social Return on Investment Report of Refurbished Computer and Digital Training Program" was certified by Social Value International, making it the first Asian technology-based corporation and the first in Taiwan to receive such international certification.
