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Product Carbon Footprint and Carbon Neutrality

ASUS follows ISO 14040 : 2016 to conduct a Life Cycle Assessment (LCA) on our products, which involves the extraction, manufacturing, use, and ultimate disposal of raw materials. The raw materials, manufacturing and supply chain operations across the whole product lifecycle can all affect the product's carbon footprint. Through ISO 14067 : 2018 product carbon footprint verification, we can identify the hot spots of carbon emission throughout the product lifecycle to improve product design principles, and set up both plans and goals for carbon reduction.

Following the "Focus on Fundamentals & Results" principle, ASUS dedicates to reduce carbon emission in our business operation. Moreover, we aims to produce low-carbon products by integrating circular economy principles in the product design phase, leveraging ASUS' eight sustainable design principles to reduce product carbon footprint. We introduce a variety of environmentally friendly materials in our products whose packaging uses FSC™ forest sustainable certification materials and the final assembly plant increases the proportion of renewable energy. The parts that cannot be reduced by feasible technologies will be replaced by carbon credits with international credibility, and the product reaches carbon neutrality. ASUS selects carbon credits from nature-based forest carbon sinks, which are clean carbon credits that maintain biodiversity, soil and water conservation, and increase local employment opportunities.

Following the successful completion of the world's first commercial laptop (B9400CE) to achieve ISO 14067:2018 product carbon footprint verification in 2022, ASUS has continued to utilize environmental friendly materials, promote supply chain carbon reduction, and enhance product energy efficiency to achieve low-carbon products. For the emissions that cannot be reduced through technical means, ASUS offsets the carbon emissions through forest carbon sequestration projects, primarily reforestation, to help the products achieve carbon neutrality. By the end of 2022, ASUS completed third-party verification for its commercial laptop (B9400CB), meeting both the ISO 14067:2018 product carbon footprint and PAS 2060:2014 carbon neutrality standards. In its ongoing efforts to introduce carbon-neutral products and assist customers in meeting their carbon reduction needs, ASUS launched the "ASUS Carbon Partner Services" in 2023. The initial focus is on two high-end commercial products: the ExpertBook B9 OLED and the ExpertCenter D9. After product purchasing, customers can choose for high-quality carbon credits to offset the remaining carbon emission, thereby assisting them in mitigating environmental impact.

 

Performance:

• Offering comprehensive carbon neutrality services, providing high-quality carbon credits to offset product carbon emissions.
• Offering customized carbon credit offsets for the entire product lifecycle or cradle-to-customer-gate, ensuring tailored solutions to meet customer needs.

To ensure that the procurement of carbon credits has an essential impact on achieving net-zero carbon emissions, ASUS has established internal carbon credit procurement guidelines based on the Core Carbon Principles (CCP) issued by the Integrity Council for the Voluntary Carbon Market. The guidelines prioritize the procurement of removal-type carbon credits (such as reforestation and direct air capture). Additionally, ASUS adheres to the Gold Standard requirements for carbon credit projects, ensuring that the purchased carbon credits deliver at least three sustainable development benefits. These benefits aim to contribute to human well-being, ecological preservation, and job security, in addition to carbon reduction.

Starting in 2024, all commercial products will come with carbon neutrality services for customers to purchase. Customers can choose between lifecycle and cradle-to-gate carbon neutrality options according to their needs. Regarding carbon credit selection, customers can choose different types of carbon credits based on their company's requirements to achieve product carbon neutrality.

UX5304M ASUS Consumer Laptop Receives Carbon Neutrality Certification